Launched on the second day of the first month.
Editor’s note: This article comes from WeChat public account “Finance and Finance” (ID: caijingtuya) author: Stone Jin.
According to company intelligence expert “Finance and Finance”, Pinduoduo launched an application called “Knock” on January 26, which is positioned as “enterprise communication and office tools for enterprises to help enterprises communicate effectively” And management. ”
Data from Qimai shows that the developer of Knock is Hangzhou Amy Network Technology Co., Ltd., which is the operating body of Pinduoduo. There are all shares; the same developer application of this entity is a good product, but this “predecessor” of Pinduoduo has been withdrawn on October 21, 2017.
It is worth mentioning that the current online version of Knock shows only the “Alpha” version, which is only used for internal development and testing, and is generally used to find bugs.
At present, Knock’s product introduction indicates that it is positioned as a multi-platform office management communication tool, providing instant messaging services including, but not limited to, supporting single or multiple participation, sending pictures and text, and to-do, voice Services such as calling, interworking with other software.
It is worth noting that after reviewing the user privacy agreement in “Finance and Finance”, Knock made it clear that “non-enterprise employees cannot use this platform, and this platform is not open to ordinary external users.” Nails and byte-beating flying books (Lark) are also 2B products, Users can only use the platform as an enterprise employee.
Pin Duoduo chose to launch such an office communication tool for corporate customers at the time node on the second day of the first lunar month, which is quite surprising.
Next, how exactly does Knock ’s version iteration change, when will it officially open to the outside world, and whether there will be a greater synergy between it and corporate WeChat, these issues will be worthy of attention.
From a more macro perspective, byte-beating 2B products, especially Lark, are currently in the process of rapid commercial development. “Finance and Finance” has learned that some well-known companies have already chosen or are considering Use Lark as your own OA system.
The trend of the “IM Top Three” in Dingguo, Lark, and Enterprise WeChat in 2020 is also very exciting.