Provide mobile payment services for more than 145 million offline C-end users
It is learned that the offline self-service equipment intelligent platform “Le Yao Yao” has recently completed a 150 million yuan C round of financing, led by Tencent. Bright capital, old shareholders Guangfa Shun Tak followed. This round of financing will be mainly used for the full-category self-service equipment market expansion, IoT technology core based on business scenarios, and AI big data research and development based on smart operations.
Le Yaoyao was established in October 2015. It mainly provides intelligent solutions of “smart communication hardware + SaaS system”. It was initially cut in from offline doll machines and provided merchants with mobile payment, background management, and reconciliation. Software and hardware solutions, including cash withdrawal and remote control functions, have changed the traditional traditional inefficient offline operation method. After 4 years of development, Leyaoya has covered self-service equipment in the entire field of entertainment, living, self-service retail, including doll machines, capsule machines, shared washing machines, shared massage chairs, vending machines, etc.
It is reported that Le Yaoyao has maintained a compound annual growth rate of more than 100% for four consecutive years. As of December 2019, there were more than one million registered devices on Leyao’s platform, more than 3,000 cooperative manufacturers nationwide, more than 110,000 service operators, daily payment over 3 million, and monthly payment flow over 6 Billion, and provide mobile payment services to more than 145 million offline C-end users.
At present, the revenue of Le Shao is mainly derived from the sales of hardware equipment and payment fees of to B, and the realization of users of offline C-end traffic. Specifically, Leyao sells to B-end merchants Smart payment boxes and other intelligent communication modules, and collects six-thousandths of C-end payment processing fees; C-side traffic realization includes direct advertising exposure , As well as diversion of offline traffic to platforms such as games and e-commerce, collect commissions through cps and other methods. At present, Le Yaoyao’s annual revenue has reached hundreds of millions of yuan.
According to statistics, in recent years, China’s self-service terminal equipment has developed rapidly, and the overall market size has exceeded 100 billion yuan. In 2017, China’s baby machine production reached 340,000 units and currently holds about 1 million units; In 2017, the number of self-service vending machines in China reached 275,000 units. Per capita self-service vending machines have 5000 people per unit. In Japan, where the self-service vending machines are most densely distributed, an average of 29 people own one Vending machines, self-service vending machines in China still have a large stock space.
In the future, Leyao will continue to expand the offline self-service equipment market and is committed to creating an intelligent platform that links all categories of self-service equipment.