The outbreak has been a major blow to SMEs. Many companies are stubbornly helping themselves but most of them are in vain. 85% of them can’t support it for 3 months. Employee salaries and five insurances and one fund are the biggest expenses, followed by rents. Faced with survival challenges: lack of personnel, frequent supplies, and tight funding. 36kr companies help enterprises to innovate and help to fight innovation. Under the epidemic, I hope to help everyone to make links and bridges. Warm winter plan to solve the hunger and cold of SMEs. It is urgent to work with you to work through the difficulties. On the one hand, due to rigid costs such as employee wages and rent, and on the other hand, because there is not a large amount of cash reserves, business owners are facing the danger of breaking the capital chain.

Stones from other mountains can attack jade. Chain stocks invited the former Huawei equity incentive trader Cai Chaojun to share: how did Huawei respond to the SARS 17 years ago and turn crisis into opportunity.

Warm Winter Plan 丨 Helps companies break through the epidemic, chain-chain SaaS system is in action

Huawei ’s two measures to resolve the crisis, “voluntary pay reduction + increased equity incentives”

In 2003, Huawei, which had not yet survived the IT bubble, was severely hit by SARS. It can be said that the house was leaking again and again.

Facing the external crisis, Ren Zhengfei adopted two measures: “voluntary pay reduction + increased equity incentives” for cadres, so that Huawei successfully turned crisis into opportunity.

Measure 1: Voluntary pay cuts

In April 2003, Huawei internally called on employees in the middle of the company to voluntarily submit “requests for salary cuts” in the form of campaigns. Among the senior and middle-level cadres led by Ren Zhengfei, 454 volunteered to apply for a 10% salary cut. Individual circumstances, 362 people were finally approved, the remaining 92 were not approved.

Measure 2: Increase the granting of equity incentives

There are three significant differences between this 2003 SARS share placement and Huawei’s previous annual stock placement:

First, the quota is large, and on average is close to the sum of employees’ existing stocks;

Second, the method of redemption is different. There is a lock-up period. Even if the rights issue accumulated in previous years does not leave the company, you can choose to redeem it at a certain percentage each year. The proportion of ordinary employees who redeem each year does not exceed 1/4 of the total personal capital. The proportion of core employees with more shares that can be redeemed each year does not exceed 1/10;A three-year lock-up period has been set, and cashing is not allowed within three years. If employees leave the company within three years, the stocks allocated are invalid.

Third, the equity is tilted towards the core layer, that is, the key employees receive a share allocation quota that greatly exceeds that of ordinary employees.

These two measures reflect Ren Zhengfei’s management philosophy of “making a hole and making a hole”. Since the reform, Huawei has achieved a surge in sales performance and net profit.

The above is the summary of Cai Chaojun, the founder of the chain stock, on how Huawei responded to SARS. In reality, the profit distribution mechanism of many enterprises is not well-developed, especially equity incentives. Because equity incentives involve a variety of knowledge systems such as finance, taxation, and law, it is difficult for companies to customize their plans scientifically and comprehensively. However, external consultants are required. For many enterprises, the cost is very high. In response to this pain point, the chain stock has proposed a new cost-effective new solution-chain stock equity incentive one-stop management platform to empower customers.

Therefore, under the epidemic, as China’s first provider of full-life process management service providers with equity incentives based on the ECS model, chain stocks also hope to do their utmost to help companies solve the high cost of traditional talent incentives, but the implementation effect is not complete Pleasant puzzle.

Equity description:

One-year access to the one-stop saas management platform with a 36,000 yuan chain stock equity incentive

Participation rules and instructions:

1. Application period: From now on-June 1, 2020;

2 、 Gift service:

(1) One-stop management platform for chain stock equity incentives

All companies use it for free for half a year, and companies applying for the warm winter plan channel can use it for one year free of charge. Enterprises in Hubei area can use it for two years free of charge. After the expiration, they can renew their use.

(2) One hour service of online video consultation for chain stocks worth 10,000 yuan.

(3) A series of online courses on epidemic resistance of the chain stock business school worth 299 yuan

Chain shares system introduction:

1. Through the question-and-answer guidance, the intelligent generation of the agreement, and bid farewell to the long consultation process, so that the planning is no longer a mess;

Warm Winter Plan 丨 Helps companies break through the epidemic, the chain stock SaaS system is in action

Warm Winter Plan 丨 Helps enterprises break through the epidemic, the chain stock SaaS system is in action

2, 50,000 data covers 50,000 positions, making the granting of equity incentives more scientific

Warm Winter Plan 丨 Helps companies break through the epidemic, the chain stock SaaS system is in action

3. The agreement is electronically signed and the options are exercised online, simplifying complex processes and making the implementation of the scheme simple and orderly;

4. The data is presented graphically, and the decision report is updated in real time to make the decision-making of the enterprise more efficient;

Warm Winter Plan 丨 Helps companies break through the epidemic, the chain stock SaaS system is in action

Warm Winter Plan 丨 Helps companies break through the epidemic, chain-chain SaaS system is in action

5. Real-time reminder of stock ownership dynamics, check asset status at any time, let employees see what they are motivated to see, and truly realize the full life cycle management of incentive plans.

Chain shares introduction

Linkkap, adhering to the “every user-centric” philosophy, provides enterprises with overall solutions from solution design to implementation, helping companies to release human potential.

Linkkap uses Lingnan Think Tank of Sun Yat-sen University as an academic guidance institution, and has a number of Lingnan Think Tank equity incentive experts from Sun Yat-sen University. And other institutions reached strategic cooperation, focusing on providing clients with equity incentive related corporate consulting and management services.

Linkkap has provided consulting and services to more than 300 companies and has accumulatedRich practical experience and solid theoretical knowledge, including Mingchuang Youpin, Dunhuang.com, Green Rice Lianchuang, Youfan Art, Sanweijia, Country Garden Orange House, Cailian Purchasing, etc.

Chain shares have the following three service areas:

(1) Education for companies–Chain Business School uses a wealth of practical service case experience and solid expertise to open a series of full-scale equity, human resource management, fiscal and tax practices for business owners. Study courses, use equity to link all the power of corporate evolution, and empower companies to grow.

(2) Professional consulting Consultation —— Management consulting is the core business. The professional consultant team goes deep into the enterprise and starts from the strategic landing. It takes the real needs, understands the key issues, and clarifies the management reform thinking. Senior consulting experience is supplemented by professional consulting tools to provide companies with management change solutions, and senior financial, tax, and legal teams escorted the program safely.

(3) Digital management Saas —— Chain shares serve as a SaaS management platform for equity incentives. They use digital management tools to undertake the results of consulting services and use equity incentives as a starting point to build a dynamic mechanism for corporate equity incentives and talent management. Through the visual way to better link the enterprise and talents, help the enterprise management system to operate efficiently, help enterprises to maximize the effectiveness of talents, and release human potential.

We sincerely hope that this event can really help companies to successfully overcome the epidemic situation. Come on in Wuhan, come on in China!

Business helps business innovation helps innovation

Under the “epidemic” of the war, the Warm Winter Plan is looking forward to the participation of small and medium-sized enterprises that need help or large enterprises that can help. Click here to join the program or claim the required benefits: https://wj.qq.com/s2/5352452/24b1 /