Two Ages and Two Understandings of Internet Content Changes

Editor’s Note: This article comes from WeChat public account “ Finances and Taboos “(ID: caijwj), author Yueluo Wudi.

Search. The soldiers on the Internet must fight.

On February 21, Today ’s Headline was officially launched. The independent headline search product is the “Headline Search” APP.

For the DAU of 700 million bytes, will this move change the mobile Internet landscape again?

A rising giant

In March 2012, Toutiao was formally established today. The biggest feature of today’s headlines is the “algorithm recommendation system”, which is based on personalized recommendation engine technology, mining users’ concerns based on each user’s social behavior, reading behavior, geographic location, occupation, age, etc. Personalized recommendations made by users may meet user habits. These contents include not only news information in a narrow sense, but also diverse content such as music, movies, games, and shopping.
The algorithm recommendation system has become the core technology of byte bounce-from the vibrato to the connotation section that has entered the grave, all of them “win” here. Behind the rapid technological overtaking is a brutal and direct talent competition for the industry’s leading companies. From Xi Erqi to Zhichun Road, but over 10 kilometers, this route has also become one of the “migration” routes from Baidu to today’s headlines. This “migration” began in 2014. In July 2014, he was at the same level as Zhang Yiming and joined Baidu’s Yang Zhenyuan after graduating from the computer department in 2005. He came to Zhang Yiming’s Majesty and has become today One of the headline veterans. Earlier today, Toutiao has changed 3 technical leaders. The arrival of Yang Zhenyuan can be said to have laid the technical foundation for today’s headlines. Before coming to today’s headlines, Yang Zhenyuan’s position at Baidu was the Deputy Technical Director of the Web Search Department. After joining Today’s Headline, Yang made a large-scale upgrade of Today’s Headline technology, and led the early recommendations and advertising of Today’s Headline, as well as the reptile “bytespider” who violently obtained information. Today Yang Zhenyuan is already the vice president of technology, mainly responsible for artificial intelligence related to content recommendation and data platforms.

Search War 2020