The domestic pet food market is still worth exploring.
According to foreign media EU-Startups reports, UK Bell & Duke a> Raised 3.9 million euros (approximately $ 4.3 million) in financing, funded by Mobeus. In this round of financing, the company will use it to expand the sales team to promote sales growth. At the same time, in addition to developing more high-quality dog food, the company will also develop pet food into the cat food market.
Bell & Duke is a pet food company , founded in 2016, headquartered in Blairgow, UK, co-founded by Mark Scott and Tony Ottley to provide natural and healthy food for pets.
Bell & Duke’s two founders are dog lovers, and their dogs died of illness. So they began to study the ingredients of pet food, and found that most pet foods on the market contain many additives, and these food additives will have a negative impact on the health of pets. Most dog foods on the market are canned, and pet foods provided by Bell & Duke are made on-site and packaged in meal boxes for distribution to customers.
Bell & Duke provides personalized natural pet food customization service for dogs- Customers only need to fill out a form on Bell & Duke’s platform, the form information includes the dog’s age, weight, Health status and activity status. The company then uses the dog’s basic information to determine how much food to feed each dog. The company packs these foods into recyclable lunch boxes, which can be delivered to customers’ homes within 30 minutes. No delivery fee is required throughout the UK. These foods are very fresh, so dry ice will be put in the food box during delivery to maintain a good refrigeration effect.
Dell & Duck website
Bell & Duke conducted a survey. 91% of owners found that their dogs ’health has improved greatly in eight weeks since their dogs consumed Bell & Duke ’s dog food. So far, Bella & Duke has provided services to more than 45,000 dogs across the UK, with more than 11 million meal boxes provided each year.
In the field of pet food, let’s take a look at the domestic market situation. The market size of China’s pet food industry reached 24 billion yuan in 2014 and increased to 59 billion yuan in 2018. It is expected that the size of the pet food market will exceed 100 billion yuan in 2022. Domestic pet food brands moss pet, also is Pet provides cost-effective natural and healthy food, all formula products pass the American AAFCO pet nutrition standard.
It is China ’s huge pet food market that has attracted many foreign brands to enter the Chinese market. These include Ziwi, a natural pet food imported from New Zealand, Wellness, a natural pet food from the United States, and Zeal, a natural pet food company in New Zealand.