Lu Weibing held another press conference for Glory.
This is not the title party blog, but the audience is Lu Weibing, who glorified the V30 Pro as the target, and indeed re-introduced the friend’s machine to the audience again. detailed”.
Xiaomi + Redmi and Huawei + Honor have already seen too much. “I had planned to chase glory in two years, but I didn’t expect it to be completed in 1 year.” Lu Weibing still confident.
But it is clear that whether Redmi surpasses glory or not, it will not stop for a while. At each press conference, watching how Lu Weibing “hangs” the glory seems to be more worthy of attention than the product.
Misplaced competition and screen regrets
Of course, the K30 Pro is still the protagonist of today. With multiple rounds of warm-up, the product itself has no suspense. In general, the K30 Pro is a relatively unique machine now.
The mainstream product form in 2020 is a perforated screen, while the lens at the rear of the fuselage is “aligned to the left”, which is a proven and most accepted design method, and the K30 Pro is “belonging to last year” The lifting “true full screen”, the rear shell is a circular arrangement in the center. As for why the lift type was chosen instead of digging holes, Lu Weibing said it was because “rice noodles like it.”
5G processors, antennas, batteries, etc., have higher requirements for the fuselage structure, so choosing to lift will be more troublesome. The K30 Pro is indeed a very few true full screens today. This is considered a misplaced competition. If you just don’t like digging holes and want to update the configuration.
Another “misaligned competition” is the camera system. The K30 Pro is equipped with a four-camera system, which is a Sony IMX686 64 million main camera, a 13 million ultra wide-angle lens, and the zoom version supports 3x optical zoom + 30x digital zoom and SAT. (Smooth zoom) technologyTechnology, the main telephoto support OIS optical image stabilization; the standard version of the telephoto lens is more interesting, there is no optical zoom, but chose the main selling point of macro.
Officially called this 50mm lens “telephoto macro”, 50mm is actually a standard lens, but the general practice in the industry is to use a dedicated macro lens, or super wide-angle, K30 Pro they are better than It did grow a bit longer. With the same closest focusing distance, the longer the focal length, the higher the magnification, and you can take more “macro” photos.
Now there are high-pixels, LCDs, and ultra-wide-angle cameras. The K30 Pro does not have many macros, and it is another round of dislocation competition.
Other configurations are standard, Qualcomm Snapdragon 865, UFS 3.1, LPDDR5, dual-mode 5G, the first integrated VC heat dissipation, 4700 mAh battery, 33W fast charge, infrared, IP53 splash proof …
The screen is the most controversial point on the K30 Pro.
At the beginning, when K30 was released, Lu Weibing shouted the slogan “Don’t beggar version, only” true flagship “. As a result, the screen refresh rate of K30 Pro is only 60Hz, which is not as good as that of K30. During the warm-up process, There are countless rice noodles on the Internet, and even said that they would not choose this product.
Xiaomi is clearly aware of the seriousness of this problem.
At the press conference, Lu Weibing used a period of time to admit that “10 months ago, we may have made a mistake.” According to him, the 90Hz touch IC is twice as large as 60Hz, occupying more than 200mAh. Battery capacity. In the product definition, K30 Pro abandoned the high refresh rate for higher battery capacity.
This trade-off is not cost-effective. It seems that 200 is greater than 30, but the impact of 200 mAh on battery life is extremely limited, and an increase of 30Hz directly improves the performance by 50%. Even if the user really needs battery life, you can also manually Select 60 Hz for use. This explanation does not hold water. I don’t know if it is the stock supply chain problem of Xiaomi, or the product definition is indeed wrong. In short, this is a short board in the overall configuration of the K30 Pro.
Of course, Xiaomi has realized the importance of this matter through this time, and the product definitions in the future will be more careful. To what extent this short board will affect the sales of the K30 Pro, it has to wait for the market to test it.
For the rest, the performance of this screen is pretty good. E3 luminescent material, 180Hz touch sensitivity, peak brightness 1200nit, 5000000: 1 contrast ratio, support HDR10 +.
For the difference between the positioning of Redmi K30 Pro and Xiaomi 10, Lu Weibing said in an interview with Tiger Sniff that Xiaomi 10 is mainly targeted at business people, such as those long-term rice fans, which have gradually become economically independent. They are pursuing experience and new technologies. K30 Pro is mainly for the student group and heavy users of the game, so they have made trade-offs in the configuration of curved screens and cameras. Redmi users value performance more and have lower requirements for photography.
However, it should be noted that the entry-level version of the K30 Pro Standard Edition (6 + 128) is LPDDR4X UFS3.0, and there is no optical image stabilization, so the 8 + 128 GB for 3399 yuan can be regarded as the “Standard Edition”, but It’s quite fragrant to buy Snapdragon 865 for 2999 yuan, and it is also the lowest selling price of products equipped with this chip.
The K30 Pro is a very “red rice” machine with outstanding price / performance ratio. It is a coincidence that it has two selling points of true full screen and macro, but the short board of the screen refresh rate is indeed unavoidable.
Do you mean playing?
During the entire K30 Pro conference, only the V30 Pro was the target product. It was too “polite” to surpass anything. Lu Weibing, who was even confident, even “face output”, shouting glory: “If friends and merchants have too little time to adjust the algorithm, you can Let Xiaomi’s own image algorithm engineer come to the door to make adjustments to friends (provided that friends dare to use them). ”
This is a pair of old enemies. Honor first learned from Xiaomi’s Internet model and focused on young groups. Xiaomi split the red rice to hold the glory in order to compete with Huawei. Lei Jun even hired Lu Weibing’s sturdy team leader to take the lead. Redmi’s drag on glory is a good move, and its goal is to prevent Xiaomi from being dragged on by glory …
Speaking of competition, Lu Weibing told Tiger Sniff that last year, Red Rice was in a state of catching up with glory, and this year it was a complete overtaking.
“Lu Glory’s independence was six years earlier than us, leading Redmi in many aspects, such as product layout, channel depth, consumer perception, and so on.” Lu Weibing was also frank. When Red Rice was independent, Glory is the stage for catching up.
However, Lu Weibing quickly reverted to that confident “beater” style. He stated that he originally planned to chase glory in two years, but did not expect that Red Rice only spent 2019 a year to complete the chase, while 2020 To go beyond: “You’re welcome, K30 Pro is rolling 99% v30 Pro.”
Lu Weibing also revealed that K20 Pro sales have exceeded 5 million, and 50% of users have migrated from other brands, of which 20% are from Huawei and Honor.
“It is not difficult for us to surpass glory, and there is nothing to be proud of.” Lu Weibing looked at the competitive relationship between Red Rice and Glory. As for the next goal after the transcendence, Lu Weibing considered “to widen the gap and realize Xiaomi + Redmi completely surpassed Huawei + Glory. “
However, Lu Weibing has done a good job of benchmarking the V30 Pro, but after all, it is a product from November last year. It is almost two generations of products. The Honor 30 series is the real opponent of the future.
At the moment, the real direct competition with the K30 Pro is actually IQOO from vivo, which also focuses on young male groups and the same high-end and low-priced. It is interesting that IQOO 3 also uses a 60 Hz screen, which makes K30 Pro Embarrassment has eased a lot …
K30 Pro is the second shot after Xiaomi started the year. Under the “provocation” of Lu Weibing, we are also looking forward to how Huawei and Honor will fight back.