Has the productivity of the game live streaming represented by Douhu Huya fallen behind?

Unsurprisingly, on the evening of April 3, Huya issued an announcement saying that Tencent officially issued a notification letter to Huya and Huanju Group, stating that it had exercised its shareholdings—purchased 16,523,819 Huya Class B common shares, with a total purchase price of approximately $ 262.6 million in cash — After the transaction was completed, Tencent became the largest shareholder of Huya, with voting rights raised to 50.1%.

A round of consolidation in the game live broadcast industry may be just around the corner.

Previously, the industry has had some speculation about the merger of Huya and Douyu led by Tencent. Tencent originally held 40% of Douyu and became the largest shareholder of Douyu. After controlling Huya, it became the major shareholder of the two giants of the game live broadcast industry. I have discussed with industry insiders that the merger and mutual benefit of Huya Douyu are very obvious, but a key point was that Tencent had no control over Huya ’s shareholding. Once Tencent holds Huya, it will be a major signal for the two to advance.

It has been two years since Tencent first invested in Huya.

On March 8, 2018, YY Announcement < / a> states that its subsidiary Huya Live has received about USD 461.6 million in round B strategic investment from Tencent. In addition, Tencent has the right to purchase additional Huya shares at a fair market price between the second and third years of the transaction to reach 50.1% of Huya’s voting rights. Now Tencent can start exercising the right.

Earlier that day, Huya ’s direct competition with Douyu just announced the completion of a new round of Tencent ’s $ 630 million increase in investment.

Tencent is very tight in Tencent’s core gaming field.

At present, Tencent owns 37.18% of Douyu, which is the largest shareholder, surpassing Douyu CEO Chen Shaojie. Before the latest round of capital increase, Tencent held 29.58% of Huya ’s equity and was the second largest shareholder. Second only to 38.94% of YY, YY is still controlled by CEO Li Xueling and his team.

That is to say, as long as Tencent thinks, according to the agreement two years ago, it can buy Huya from YY, while holding two major game live streaming platforms. Any action after that will be much more convenient for Tencent, including directly leading the two to merge. As long as it wants.

Battle