The current achievements represent the past ten years, what can we do to deal with the next ten years?
Editor’s note: This article comes from the WeChat public account “Blue Hole Business” (ID: value_creation)
Author | Giorgio
Proofreading | Chen Qiulin
Missing the golden age of the Internet, the “10 faction” was fortunate to be born and raised in the silver age, and is entering the bronze age. In 2020, their inconsistent pace slowed down and in-depth thinking: current achievements represent the past ten years, what can we do to deal with the next ten years?
A decade ago, when Jobs threw out the revolutionary iPhone 4, a new era arrived.
The mobile Internet is rolling in. Meituan, Xiaomi, WeChat, and iQiyi, born in 2010, and Alibaba Cloud, Toutiao, Didi, etc., who appeared around 2010, have grown into an important part of China ’s Internet. pole.
Although I missed the golden age of the Internet, the “10 faction” was fortunate to be born and raised in the silver age, and is entering the bronze age: demographic dividend is no longer, flow growth is slowing, capital is becoming rational, organization management, echelon Construction has been put on an important position and it is also facing unprecedented challenges.
In the light of 2020, these “10 factions” are invariably slowing down: if the current achievements represent the past ten years, what should be done to deal with the next ten years?
Looking back, they used technological innovation, model innovation or business innovation to break through the first echelon of BAT in front of them and win their place. In the next ten years, their biggest opponent is their own, competing for soft power such as leadership, echelon building, and organizational management.
In 2020, WeChat’s monthly active account is 1.15 billion, and it has long seen no opponents in the social field. How can this huge organization that hosts a large number of users develop better?
Zhang Xiaolong, vice president of Tencent and president of the WeChat business group, has new thinking, “From the early” how to do “to the current” what to do “. For the team, the early test of our product capabilities, and now more tested Is our organizational ability. “
In less than two years, Xiaomi, with 12 structural adjustments, is the most urgent. From the early guerrilla play, using hunger marketing to create miracles, now with revenue of over 100 billion and nearly 20,000 employees, Xiaomi can no longer rely on “guerrilla” to win. Xiaomi Group Chairman and CEO Lei Jun ordered that the industry has reached the coldest In winter, Xiaomi wants to throw away all the “fantasy of fantasy” and prepare for a protracted battle until the arrival of the 5G mass popularization period.
Zhang Yiming predicts that the number of byte-beating employees worldwide will reach 100,000 in 2020. The expansion of the staff size made Zhang Yiming unable to