The first company in the world to produce 70% chickpea protein concentrated powder

“InnovoPro” official website

According to foreign media , recently, The Israeli food technology company “ InnovoPro has received $ 15 million in round B financing JVP led the investment, and CPT Capital participated in the investment.

Chickpeas are regarded as superfoods by consumers. It is easy to digest and absorb. In addition to protein and isoflavones, it is also rich in many important minerals, such as calcium iron Magnesium phosphorus potassium sodium zinc.

InnovoPro was founded in 2013 by experienced Dr. Ascher Shmulewitz, it Yes The first company in the world to produce 70% chickpea protein concentrated powder, this powder is called “CP-Pro 70”. The company said that “CP-Pro 70” has a neutral taste and is very versatile, and can be used to make various hot and cold vegetarian products.

At present, “InnovoPro” has been developed based on chickpea protein dairy substitutes, Meat substitutes , sports nutrition, bread, snacks, jams and ice cream and other foods, these products < / span> Already listed in the US, Europe and Israel. The company is also developing an organic version of “CP-Pro 70” and chickpea starch products.

The goal of “InnovoPro” is to create nutritious, delicious, safe and sustainable food that guarantees the platform ’s The product is non-genetically modified, has no estrogen, and has no allergens, thus meeting the special needs of different consumers.

CEO Taly Nechushtan said that at present, the demand for plant-based protein from people all over the world is growing, and “InnovoPro” will continue to improve protein production technology to Customers introduce more healthy and nutritious products.

“InnovoPro” official website

In the past three years, “InnovoPro” has won several awards, such as the “Most Innovative Protein Award of the Year” at the 2018 Protein Summit, and also the “Most Innovative Food Technology in Israel” in 2018. Sexual Startup Award. ” In 2019, the European Commission awarded the “InnovoPro” “Excellence Medal” and the company was also selected as a member of the “EIT Food Rising Star Community”.

In addition to “InnovoPro”, there are other startups in the chickpea protein market. ChickP in Israel has launched a 90% chickpea-based protein designed to be used as a dairy substitute for milk and yogurt in. In the United States, both Nutriati and ProEarth are producing chickpea flour for the production of various foods.

For the funding of the new round of financing, “Inno”voPro” will use them to increase the company’s production capacity and find new partners to expand the company’s scale.