The first large-scale consumer festival in Shanghai, the “May 5th Shopping Festival, discount season all over the city” theme event will kick off during the May Day holiday, with key business districts, specialty shopping streets, and brand companies participating in the event. Pudong Development Bank responded positively and acted swiftly. It will launch a series of activities of “Shencheng Wandian, Puhui Daojia” from May 1st, which will directly allow profitable merchants and consumers to send shopping vouchers to consumers in Shencheng. A series of tangible preferential benefits and convenient service experience such as gold, full consumption reduction, and consumer loans have boosted confidence and boosted consumption.


Carrying benefits from 10,000 merchants and helping the old brands to go on the platform 10,000 merchants (stores) including large business supermarkets, chain catering, convenience stores, well-established catering, chain commerce, etc. allow customers to enjoy SPD’s discount service. In key commercial districts such as Yaohan, Xujiahui, chain convenience stores such as Haode and Kede, and online celebrity food stores such as Xicha, customers can enjoy discounts of 5-50 yuan and other consumption; through the “Pu Daxi Ben” APP ” “Xiaopu Huihua” channel, preferential purchase of coupons for 100 brands and tens of thousands of affiliate merchants in Shanghai; enjoy daily travel discounts through APPs such as Taodao Travel, UnionPay Cloud QuickPass, etc. In addition, Shanghai well-known brands, well-known enterprises, farmers Special products can be stationed in the “Puhui Daojia” APP for free, opening up new channels for direct online sales, and using the financial platform to support the development of the well-established platform on the platform, highlighting its characteristics, and showing a new look.


Enhance the “cloud shopping” experience, financial technology supports emerging consumers The service concept of digital service model highlights the advantages of digital operation and is committed to providing customers with a one-stop service experience. During the event, customers download and register the “Puhui Daojia” APP, they can directly receive a 30-yuan WeChat cash coupon, which is directly deducted through WeChat payment in key commercial districts such as Lujiazui Center and brand chain stores such as Fu Laomian; credit card customer binding Wechat payment, you can receive the coupons in the “WeChat payment city consumption coupons” applet; In addition, SPDB and Guangxi Normal University Publishing House create a “lighting plan” and continue to carry out the “Xiaopu Book Friends Club”. For a period of time, the residents of the house provide cultural meals.


Preferential benefits allow confidence to be raised, and consumer credit releases consumer demand

Focusing on high-volume consumption areas such as high-frequency life and auto finance, SPD Bank has launched large-scale consumption promotion activities with large-scale preferential efforts to support consumption growth; launched elite e-loan, which supports borrowing and repaying, providing customers with “all online , Convenient and worry-free “small consumer loan service; lower the price of consumer loan interest rate to 10% off, on the basis of the current maximum of 5% for car loans and consumer loans, and 10% off for a limited time, while supporting diversity Repayment; Actively respond to the request of the municipal government to release the potential of automobile consumption, and carry out in-depth cooperation with well-known automobile manufacturers such as Tesla, Buick, Cadillac, Volkswagen, Chevrolet, etc., and introduce credit card holders with low down payment and minimum 0 rate installment purchase Offers.

The person in charge of Shanghai Pudong Development Bank stated that as a key financial enterprise in Shanghai, it implemented the municipal government ’s “Several Measures on Enhancing Consumer Confidence and Unleashing Consumer Demands”, and fully supported the guarantee of resumption of work Responsibility for resuming the market is no exception. During the May 5th Shopping Festival that spans the entire second quarter, SPDB will also launch preferential “gift packs” in stages to promote consumer replenishment and potential release, injecting new momentum into the “May 5th Shopping Festival” and helping Shanghai to start famous brand”.