The Lingang New Area of the Shanghai Free Trade Zone encourages units in the manufacturing sector in the region to design and develop industrial tourism projects. Units newly rated as Shanghai ’s industrial tourism attractions with excellent service quality will receive a one-time reward of 500,000 yuan.
On May 20th, the Shanghai Free Trade Zone Lingang New Area Management Committee released the “China (Shanghai) Pilot Free Trade Zone Lingang New Area to promote tourism and sports industry “Several Policies for High-Quality Development” supports the construction of leisure tourism and sports industry clusters.
In order to promote the linkage between tourism and the technology industry and start the “Lingang Intelligent Manufacturing” industrial tourism brand, the Lingang New Area encourages the design and development of industrial tourism by manufacturing units in the region The project was newly evaluated as an excellent unit of service quality of industrial tourism attractions in Shanghai and a unit of service quality of industrial tourism attractions in Shanghai, and was awarded a one-time reward of 500,000 yuan and 300,000 yuan respectively. A one-time reward of RMB 300,000 will be given to enterprises newly included in the development plan for industrial tourism routes in the new area of Lingang.
The new area encourages investment in the construction of distinctive, high-quality tourism and sports projects. Accelerate the development of tourism in the whole region, and encourage projects to be closely linked and deeply integrated with industries such as culture, industry, medical care, science and technology, education, and agriculture. Further strengthen the construction of eco-tourism and healthy sports, and support the project to make full use of the diversified development of parks, dishui lakes, river courses, along the coastline, and low altitude.
Continuously enhance international competitiveness and influence, and actively introduce well-known brand hotels, sports clubs, super IP and other travel projects at home and abroad. The new zone will provide capital support of no more than 30% of the total investment for projects with a total investment of more than 5 million yuan, such as the above-mentioned new construction, capital increase and expansion, and function enhancement. The maximum support is 30 million yuan.
The new area supports the declaration of scenic spots in the region as national A-level tourist attractions, and the newly-rated tourist attractions with a quality rating of 5A and 4A are awarded 3 million yuan and 200 yuan respectively Ten thousand one-time rewards. Support tourism hotels in the region to declare star-rated tourist hotels, and give newly awarded tourist hotels rated as platinum five-star, five-star, and four-star ratings one-time rewards of 3 million yuan, 2 million yuan, and 1 million yuan, respectively. The newly-introduced domestic and foreign well-known brand hotel chains will be given a one-time reward of 500,000 yuan.
The new zone encourages projects in the region to declare national and municipal sports honorary titles. The units selected for the first time as bases and honorary titles such as water sports bases, training bases, national fitness centers, sports tourism and leisure bases, sports and green integration demonstration sites, according to national and municipal standards, are given 1One-time rewards of 2 million yuan and 500,000 yuan.
In order to increase the promotion and promotion of tourism and sports resources such as representative scenic spots, buildings, etc., the new zone supports relevant units to invite the creation of teams such as film and television production, advertising operations, and variety show production. , Filming movies, TV dramas, micro-videos, advertisements, programs and other works, containing materials such as representative scenic spots or buildings, the total length of the lens exceeds 2 minutes, and has a certain communication effect, a one-time reward of 50,000 yuan will be given to the inviting enterprise Support 200,000 yuan.
The Lingang New Area supports the holding of industry-standard tourism, festivals and sports events. Provide subsidy support according to the scale and influence of the event. The number of direct participants in the event exceeds 3,000 or the professional team exceeds 20. International or national events or events with a certain degree of influence will be given no more than 40% of the amount Support, maximum support of 5 million yuan for each activity.
The number of direct participants in the event exceeds 1000 or the professional team exceeds 10, reaching a certain level of influence at the international, national, and municipal level. 40% financial support, maximum support of 3 million yuan for each activity.
The new area supports investment in the construction of high-quality, distinctive tourist toilets. In order to standardize the construction and management of tourist toilets, better provide services for domestic and foreign tourists, protect the natural ecology, optimize the tourist environment, and enhance the image of tourism, a one-time fund of 300,000 yuan will be given to tourist toilets rated as 3A in the quality of tourist toilets Support. Create special toilets and creative toilets in scenic spots and sports venues, and get approval from tourists and residents, and give 200,000 yuan in one-time funding support.
In addition, the Lingang New Area will also explore new developments in the homestay industry and speed up the development of rural tourism to experience idyllic life. Encourage investment in the construction of legally compliant boutique hotels with local characteristics, and provide a one-time support fund of 50,000 yuan per room for the homestay projects that obtain special industry licenses, and each homestay supports a maximum of 1 million yuan. One-time rewards of 1 million yuan and 500,000 yuan will be given to the newly rated five-star and four-star hotels respectively.
The following is the full text of “Several Policies for Promoting the High-Quality Development of Tourism and Sports Industry in the New Port Area of China (Shanghai) Pilot Free Trade Zone”:
The following is the full text of “Several Policies for Promoting the High-Quality Development of Tourism and Sports Industry in the New Port Area of China (Shanghai) Pilot Free Trade Zone”:
China (Shanghai) Pilot Free Trade Zone Lingang New Area promotes high-quality development of tourism and sports industrySeveral policies of
In order to promote the high-quality development of the tourism and sports industry in the Lingang New Area (hereinafter referred to as the “Lingang New Area”) of China (Shanghai) Pilot Free Trade Zone, Cultivate new model and new business type projects, hold high-level and professional activities, enrich city service functions, create high-quality life, promote international development, and build the new port area into an open innovation, smart ecology, industry-city integration, and industry The livable new modern city is based on the “Overall Plan for the Lingang New Area of the China (Shanghai) Pilot Free Trade Zone” (Guo Fa [2019] No. 15) and “Administrative Measures for the Lingang New Area of the China (Shanghai) Pilot Free Trade Zone” ( Shanghai Government Order No. 19) and “Several Opinions on Promoting the Implementation of Special Support Policies for the High-Quality Development of the Lingang New Area of the China (Shanghai) Pilot Free Trade Zone” (Shanghai Committee Issue [2019] No. 20), the text is specially formulated policy.
First, the scope of support
The industrial and commercial registration place, actual business place and fiscal and tax account management place are in Lingang New Film Enterprises and institutions in the tourism, sports industry area and related supporting service enterprises and institutions in the district-city integration zone (386 square kilometers), as well as major projects related to tourism and sports industry that can be included in the scope of support after certification Brand activities.
Second, supporting content
Further accelerate the development of tourism and sports industry in Lingang New Area and create a new international city Landmarks, forming a new model of high-end quality, gathering new resources of the travel industry, injecting new vitality of leisure and vacation, creating a new height of comprehensive environment, and building a vibrant, open, exquisite and ecological leisure tourism and sports industry gathering area.
(1) Promote the development and construction of new models and new business forms, and create new landmarks for international cities
1. Encourage investment and construction of distinctive and high-quality tourism and sports projects. Accelerate the development of tourism in the whole region, and encourage projects to be closely linked and deeply integrated with industries such as culture, industry, medical care, science and technology, education, and agriculture. Further strengthen the construction of eco-tourism and healthy sports, and support the project to make full use of the diversified development of parks, dishui lakes, river courses, along the coastline, and low altitude. Continue to enhance international competitiveness and influence, and actively introduce well-known domestic and foreign brand hotels, sports clubs, super IP and other travel projects. For the above-mentioned new construction, capital increase and expansion, function enhancement and other projects with a total investment of more than 5 million yuan, the financial support shall not be more than 30% of the total investment, and the maximum shall not exceed 30 million yuan. 2. Reduce corporate financing costs and provide discounted subsidies for project loans. To provide bank loans with interest discount subsidies to key enterprises in line with the tourism and sports industry development plan, the enterprises shall implement in accordance with the “Implementation Opinions on Loan Interest Discounts for Key Enterprises in the Lingang New Area of the China (Shanghai) Free Trade Pilot Zone.”
3. Support the introduction of overseas high-end entertainment, fitness and other related equipment. The imported high-end equipment required for the project’s procurement operation but not yet available in the country, the equipment with a single amount of more than 5 million yuan, will be given a certain subsidy according to the import tax payment, and the maximum subsidy amount will not exceed 1 million yuan.
(2) Encourage high-level and high-star brands to create selections and form new models of high-end quality
4 . Support the declaration of scenic spots within the region as national A-level tourist attractions. Encourage tourism enterprises to grow bigger and stronger, enhance international influence, accelerate the creation of high-quality tourism brands, and give 3 million yuan and 2 million one-time awards to tourist attractions newly rated as 5A and 4A.
5. Support tourist hotels in the region to declare star-rated tourist hotels. Tourist hotels newly rated as five-star, five-star and four-star platinum will be given one-time rewards of 3 million yuan, 2 million yuan and 1 million yuan, respectively. The newly-introduced domestic and foreign well-known brand hotel chains will be given a one-time reward of 500,000 yuan.
6. Support tourism hotels in the region to declare green tourism hotels. Encourage investment and construction of a green tourism hotel with the concept of sustainable development, adhere to clean production, advocate green consumption, protect the ecological environment and use resources reasonably, and give 2 million yuan respectively to new green tourist hotels rated as national gold leaf and silver leaf RMB, 1 million yuan one-time reward.
7. Encourage projects in the region to declare national and municipal tourism honors. Units selected for the first time as major projects in new tourist attractions, demonstration projects of smart tourist attractions, popular science education bases, patriotic education bases, etc., according to national and municipal standards, were awarded one-time rewards of 1 million yuan and 500,000 yuan, respectively .
8. Encourage projects in the region to declare national and municipal sports honorary titles. The units selected for the first time as bases and honorary titles such as water sports bases, training bases, national fitness centers, sports tourism and leisure bases, sports and green integration demonstration sites, according to national and municipal standards, will be given 1 million yuan and 500,000 yuan One-time reward.
9. Support travel agencies to improve service quality and actively participate in A-level assessments. Travel agencies newly rated 5A and 4A will be given a one-time reward of 500,000 yuan and 400,000 yuan respectively. Travel agencies with newly upgraded exit qualifications will be given a one-time reward of RMB 300,000.
10. Explore new developments in the homestay industry and accelerate the development of rural tourism to experience idyllic life. Encourage investment and construction of legally compliant boutique hotels with local characteristics, and provide a one-time support fund of 50,000 yuan for each guest room for a hotel project that has obtained a license for a special industry, with a maximum of 1 million yuan per hotel. One-time rewards of 1 million yuan and 500,000 yuan will be given to the newly rated five-star and four-star hotels respectively.
11. Promote the linkage between tourism and the technology industry, and start the “Lingang Intelligent Manufacturing” industrial tourism brand. Encourage units in the manufacturing sector in the region to design and develop industrial tourism projects, and were newly evaluated as an excellent service quality unit for industrial tourism attractions in Shanghai and a unit that has achieved service quality standards for industrial tourism attractions in Shanghai. . A new one-time reward of RMB 300,000 will be granted to enterprises newly included in the development plan for industrial tourism routes in the new area of Lingang.
12. Support the development, design and sale of Lingang characteristic souvenirs, souvenirs and other products. Products that have won awards in the competition organized by the National Tourism Administration or Tourism Association will receive a one-time reward of RMB 300,000. Products that have won awards in the competition organized by the municipal tourism administrative department or tourism association will be given a one-time reward of 200,000 yuan. If the product obtains a national patent, a one-time reward of 200,000 yuan will be granted. Encourage the promotion and publicity of the award-winning products and patented products, and broaden the sales channels, and reward 5% of the total annual sales of products. For products that are approved by tourists and residents and whose total annual sales exceed 100,000 yuan / year, 3% of the total annual sales of products will be rewarded. Each of the above rewards does not exceed 500,000 yuan per year.
(3) Promote the development of full-link and full-category industry agglomeration and converge new resources for the travel industry
13. Actively introduce upstream and downstream service companies in the sports tourism industry chain. For companies, associations, international companies engaged in travel and sports related businesses such as travel agencies, tour guide training, scenic area design, car rental services, ticketing services, tourism souvenirs and event derivatives development, sports training, equipment rental, sports clubs, event services, exhibition services, etc. Organizations, etc., provide rent subsidies for office or business premises in the first year not exceeding 80% of the total rent, and rents for office or business premises not exceeding 50% of the total rent in the second and third yearsGold subsidies. For the purchase or construction of office space or business premises for own use, reference shall be made to the housing subsidy with reference to the same criteria as the subsidy for renting a house. The maximum annual amount of each house does not exceed 500,000 yuan.
14. Encourage relevant units to develop and innovate themed theme tour routes. For designing, launching scientific and reasonable popular science education, industrial technology, farm picking, non-legacy experience, study tour, special cuisine, etc., embodying the theme of the Lingang New Area, itinerary or related units, the tour itinerary is 2 days For routes with more than 4 scenic spots and more than 2,000 visitors / year, a one-time fund subsidy of 50,000 yuan will be granted, and no more than 10 routes will be declared for each subsidy each year.
15. Encourage colleges and universities to revitalize existing resources and increase efforts to open sports facilities to the public. According to the opening hours of the venues of colleges and universities and the frequency of residents’ use, the venues are subsidized by operations, and each venue should not exceed 300,000 yuan per year. Units that open multiple venues, each with a maximum of 1 million yuan per year.
16. Increase publicity and promotion of tourism and sports resources such as representative scenic spots and buildings. Support related units to invite film and television production, advertising operations, variety show production and other teams to create, shoot movies and TV dramas, micro videos, advertisements, programs and other works, containing materials such as representative attractions or buildings, and the total length of the lens exceeds 2 minutes, with a certain communication effect If the company is invited, a one-time reward of 50,000 yuan will be given to each of the invited companies, and each company will not exceed 200,000 yuan per year.
(4) Support the holding of characteristic and energy-level sports events, and inject new vitality into leisure and vacation
17. Support the holding of industry-standard tourism, festivals and sports events. Provide subsidy support according to the scale and influence of the event. The number of direct participants in the event exceeds 3,000 or the professional team exceeds 20. International or national events or events with a certain degree of influence will be given no more than 40% of the amount of the event. Support, the maximum of each activity is not more than 5 million yuan. The number of people directly participating in the event exceeds 1000 or the professional teams participating in the event exceed 10, reaching a certain level of influence at the international, national and municipal level. The financial support is not more than 40% of the amount of the event, and the maximum of each event is not more than 3 million yuan .
18. Support the holding of international-level and national-level professional sports travel forums, related intellectual property rights exhibitions, transactions and other activities. If the number of participants in professional forums, international summits and other events exceeds 300, financial support of no more than 40% of the amount of the event will be given, and the maximum of each event will not exceed 100 million yuan. Activities such as tourism and sports-related intellectual property rights exhibitions and transactions are rewarded at 2% of total sales, with a maximum of 1 million yuan per event.
(5) Provide high-quality, high-efficiency public wisdom services and create a new height of comprehensive environment
19. Speed up and improve the construction of public supporting facilities. For tourist and sports public service facilities such as tourist consultation service centers, public parking lots, urban tourism public transportation services, tourist signs, tourist trails, rest areas, etc., financial support not exceeding 40% of the total investment and annual operating expenses shall not be exceeded With 50% subsidy support, each household should not exceed 5 million yuan per year.
20. Support investment in the construction of high-quality, distinctive tourist toilets. In order to standardize the construction and management of tourist toilets, better provide services for domestic and foreign tourists, protect the natural ecology, optimize the tourism environment, and enhance the image of tourism, the tourist toilets with a quality rating of 3A will be given a one-off 300,000 Funding support. Create special toilets and creative toilets in scenic spots and sports venues, and get approval from tourists and residents, and give 200,000 yuan in one-time funding support.
21. Create a “smart ecosystem” in the tourism and sports industries. Relevant enterprises are encouraged to develop and design smart tourism and smart sports products and platforms to improve operational efficiency, operational benefits and service quality. The company has launched smart and technological products and platforms such as online appointments, audio guides, smart monitoring, data analysis, electronic ticketing, event services, online marketing, security warning management, etc., which have significant effects on the intelligent management and services of scenic spots and sports venues For improving the effect, subsidies for products and platforms not exceeding 50% of the research and development expenses shall be given, and each company shall not exceed 1 million yuan per year.
22. Provide efficient and convenient services to promote the optimization of the business environment. Centrally exercise the powers entrusted by the relevant departments at the municipal and district levels, implement the “one network communication office” and comprehensive window processing, reduce the approval level, optimize the processing process, explore the trial of the commercial subject registration confirmation system, and implement full-process tracking and services for key projects.
23. Financial institutions in the region are encouraged to launch preferential measures and special products. Support financial institutions to combine the operating characteristics of the tourism and sports industries, strengthen support for the entire industry chain, innovate financial services in the fields of project construction financing, risk compensation mechanisms, consumer finance business and supporting insurance, and promote integrated development.
24. Accelerate high-end talents and shortages in the tourism and sports industriesBefore introducing. For high-end talents, such as executives, industry leaders, special talents, senior tour guides, and national professional athletes employed by enterprises, and talents in short supply, in accordance with “Several Measures for Supporting the Development of Talents in the New Port Area of China (Shanghai) Pilot Free Trade Zone,” etc. Documents, you can apply for special points for residence permits, shorten the period of residence transfer, direct settlement, special talent rewards, practice and entrepreneurship convenience, high-end talent economic contribution rewards, and talent housing guarantees.
25. Strengthen the investment attraction of tourism and sports industries. Encourage third-party professional organizations to actively attract high-quality tourism and sports enterprises to settle in the Lingang New Area, and give certain investment incentives in accordance with the platform identification and reward methods of relevant organizations.
3. Supplementary Provisions
(1) If the terms of this policy are formulated by the Lingang New Area Management Committee If other policies overlap and overlap, they shall be implemented in accordance with the principle of favoring non-repetition.
(2) Institutions that are within the scope of public financial protection in the Lingang New Area shall not enjoy the support of this policy.
(3) The support object shall continue to serve in the Lingang New Area for not less than three years from the time of enjoying the support policy, if they move out during the three-year service period, Subsequent support funds will naturally terminate.
(4) If the supporting object deceives the supporting funds through fraudulent means such as fraud, once verified, all supporting qualifications will be cancelled immediately and the funds will be recovered. If the circumstances are serious, legal responsibility will be investigated according to law. The dishonest behavior will be included in the public credit information data platform according to relevant regulations.
(5) This policy is interpreted by the Management Committee of the Lingang New Area of the China (Shanghai) Pilot Free Trade Zone. The support matters involving special major projects and activities will be It is determined through the “one matter one discussion” and “one enterprise one policy” methods.
(6) This policy will be implemented from the date of publication and will be valid until December 31, 2022. If it complies with this policy from January 1, 2020 to May 19, 2020, refer to the implementation.