Over the past four years, it has accumulated losses of more than 8.1 billion, but also faces strong attacks from quick hands and headlines.
Meitu’s stock price has been boosted, but according to earnings, it is still indefinite.
On June 12, Hong Kong stock company Meitu rose 6.37% to close at HK$1.67/share, with a market value of HK$7.201 billion, a record high of nearly three months.
On the news, before that, Dior and Meitu have reached a cooperation to jointly develop Dior’s AI skin detection function. A few days ago, Meitu also said that it will soon launch the Meitu creative platform,Call for high-quality AR special effects for the entire network Material creator.
Image source: Tiger Securities
Meitu was established in 2008 and successfully landed in Hong Kong stocks in 2016. Products include Meitu Xiuxiu, Beauty Camera, Chao Selfie, etc., mainly rely on online advertising and Internet value-added services to make money, currently in the head camp of the imaging community application track.
However, Meitu has always been criticized for profitability. After running for 12 years, Meitu is still at a loss even if he sits in the head.
Meitu’s latest annual report shows that in 2019, Meitu achieved a total revenue of 978 million yuan, an increase of 3.2% year-on-year; the net loss to its mother was 191 million yuan.
According to reporter statistics, in 2016-2019, Meitu accumulated a loss of more than 8.1 billion yuan.
In recent years, Meitu has not struggled to make money on mobile phones and finance, but has not seen any obvious results.
In May 2013, Meitu entered the hardware field and released Meitu mobile phones. But three years later, this business has lost a total of about 500 million yuan. The official decision to shut down the mobile phone business in 2019.
In 2018, a loan service was also launched to divert consumer financial products and get involved in Internet finance. However, none of these have changed the fundamentals of Meitu’s performance.
Now, despite the seat of the video community, the head camp of the track is used, but the traffic is strong against the headlines and quick hands. Is there any profit margin?