source.

After forming the values, the most important step for an enterprise to be less than truly cultural is to pass this value to all employees and all managers, and through unremitting efforts, make it the A code of conduct is really called culture.

On Teacher’s Day in 2018, the founder of Alibaba, Mr. Ma, announced that he would step down as chairman of Alibaba one year later. In his resignation letter, he wrote: “The most remarkable thing about Alibaba today is not his The most remarkable thing about our business, scale, and achievements we have achieved is that we have become a truly mission-driven company.”

Mr. Ma believes that Alibaba’s sustainable development is not important to himself. What is important is to have a sound management system, a steady stream of talents and a unique cultural system.

Drive the company’s sustainable development needs to rely on the recessive curve proposed by yeast, and culture is the core engine of the recessive curve. Culture will not start the company and will not operate. Once culture is formed, it is difficult to change. When an enterprise is established three years later, if the culture formed is extremely positive, it will become the biggest source of motivation for the enterprise; otherwise, it will become the biggest obstacle to organizational development.

Different stages of enterprises need different cultures

Is it enough to realize the importance of culture? Will we be able to land if we learn from Alibaba and Huawei’s corporate culture? The CEO must realize that the company needs different cultures at different stages.

The culture that entrepreneurial companies need most is that managers don’t have so much time to train people during this period. The rapid turnover of personnel and keeping the best people is the most obvious human resource management phenomenon in this period. So this period is ours What is needed most is survival culture.

After the most bitter 0 to 1, we have entered rapid development. You will find that the business of the company is changing every day, but at this time, we just need a relatively stable culture to learn and innovate.

In the third stage, the company is already very stable, but the downward trend can be seen from the business development curve. So what is needed is organizational change. Only organizational change can make this curve rise.