Everyone has their own expectations and judgments for the future, which determine their career choice and direction. Venture capital institutions also have unique judgments about the future, which often determines where an investment institution invests its money.

Editor’s note: This article is from the WeChat public account “Decent Capital” (ID: decentcapital2007), author: Kuehne & Nagel investment.

Everyone has their own expectations and judgments for the future, which determine their career choice and direction. Venture capital institutions also have unique judgments about the future, which often determines where an investment institution invests its money.

Dexun Investment has a history of 13 years since its establishment. It has been deeply involved in early investment and has completed more than 300 project investments. Dexun Investment believes that: the future will definitely be an era of rapid development of technology, widespread application of AI, and more Chinese brands standing in the wave of the world.

Summing up experience and judging the future, Dexun Investment has its own set of investment logic.

01In the future, thinking and technology will definitely change

Texun Investment believes that with the progress of the times, the things that will change in the future are people’s ideas and technological progress. Based on this judgment, Dexun has two major investment areas, including new Internet consumption and cutting-edge technology.

In the new consumer 3.0 era, domestic brands are emerging

With the post-95s new population, their position in the consumer market becomes more and more important, and changes in consumer thinking will inevitably China’s consumer goods market is shaking up