​Zhong Suansui may become the new richest man. In the past 20 years, there have been 7 years of China’s richest man sitting in Zhejiang.

Editor’s note: This article is from the micro-channel public number “Hunting cloud network” (ID: ilieyun) , Author: Lu Xinyi, Han Wenjing, Sheng Jiaying.

With the phrase “Nongfu Spring is a bit sweet”, Zhong Qiaoyi may become the new richest man in China.

Nongfu Spring, which is about to be listed on the Hong Kong stock market, ended its dark trading last night and its share price rose 91%. Nongfu Spring was listed today with an issue price of HK$21.5 per share, an 85% increase at the opening, and a total market value of HK$440 billion. The founder Zhong Weiyi held 84.4% of the shares of his company, and Zhong Suisui held 74.23% of the A shares of Wantai Biological, so that his worth reached 407.9 billion yuan. Surpassing Ma Huateng, or will become China’s new richest man.

Zhong Qiaoyi has made the business of selling water the ultimate.

He was born in a family of intellectuals in Chuji City, Zhejiang Province. After graduating from the TV University, he became a reporter for the “Zhejiang Daily”. In 1988, he came to Hainan as a special economic zone.

Here, for the first time in Zhong Weiyi’s life, he was linked to the richest man. The Wahaha Oral Liquid he founded 20 years ago when Zong Qinghou became the richest man already contained huge business opportunities. And Zhong Weiyi also smelled a business opportunity to win the general agent of Wahaha Oral Liquid in Hainan and Guangxi. He took the oral liquid sold at a lower price in Hainan and sold it to Guangdong at a high price. This behavior was quickly discovered and he lost his qualification as a general agent.

Afterwards, Zhong Yaoyao started his own business. He had made health care products and produced Yangshengtang fish turtle pills. He returned to Hangzhou and founded Nongfu Spring after two failed ventures in health care products. Zhong Qiaoyi will use all the experience he accumulated in selling health products in the past to sell water. This is one of the reasons why Zhong Qiaoyi has been rated as a marketing wizard.

He marketed the popular ad slogan “We don’t produce water, we are just porters of nature”; “Nongfu Spring is a bit sweet”. Zhong Qiaoyi not only turned Nongfu Spring into Maotai in water, but also maintained the number one market share of bottled water for 8 consecutive years. Also let himself gradually sit on the position of China’s richest man.

There are too many of his fellow villagers and old friends in this position. Since ancient timesFan Li, Ji Ran, the country’s leading urban commerce in the Southern Song Dynasty, from the earliest capitalism in the Ming Dynasty to the cradle of commercial gangs after the opening of ports in the late Qing Dynasty, and even the rise and fall of private enterprises in modern times. The merchants in Zhejiang not only felt history, but also became The protagonist makes history himself.

In the past 20 years, for 7 years, China’s richest man sat in Zhejiang. Not only the well-known Internet giants Ma Yun and Ding Lei, but also Zhong Qiaoyi’s old friend Zong Qinghou.

NetEase Ding Lei

In 2003, Ding Lei, the 32-year-old founder of NetEase, was the richest man in China with assets of 7.6 billion.

Like Zhong Qiaoyi, Ding Lei was also born in an intellectual family in Zhejiang Province. He showed a keen interest in radio since he was a child, and installed his first six-tube radio at the age of 15. During college, I organized a demonstration of electromagnetic field CI software. After graduation, I got a job at the Electric Wire Bureau.

Within less than two years of work, Ding Lei decided to go south to work because of the trouble in his heart. Ding Lei’s trip to the United States in 1996 became his turning point. Ding Lei once said that “I saw many companies in Silicon Valley in the United States that are engaged in the Internet direction.” This point of Ding Lei and Ma Yun’s life trajectories highly overlap.

So in 1997, he raised 500,000 yuan to start his own business and set up a small studio with only 8 people. At the end of the same year, NetEase independently developed the first free personal mail system in Chinese. In just six months, the number of users reached 30,000 and the net profit was 5 million. After that, NetEase will make a complete upgrade plan for it every year. Ding Lei then made two important decisions.

One is the transition from a system integrator to ICP, and the other is to move the headquarters from Guangzhou to Beijing.

In 1998, Ding Lei turned his attention to the portal site model, when portal site competition was fierce. Ding Lei put forward the concept of “interactivity” in this environment, making the portal a medium of communication and transaction. Users can not only browse information, but also participate in virtual communities for interaction. It was this concept that made NetEase stand out among many portals under his impetus, and NetEase gradually became one of the three major portals at that time. Ding LeiWith a value of 100 million yuan, he once again became the richest man in China.

Wahaha now seems to be moving step by step toward “flow”. Zong Qinghou’s entrepreneurial content in the past two years is the “HAHATEA” milk tea shop, which has entered the new tea market with a high profile.

Alibaba Jack Ma

After the rise of the mobile Internet wave, Zong Qinghou, who started as a real entity, was not optimistic about the e-commerce model at first. In Zong’s view, the e-commerce model is full of burning money to buy traffic and selling fake and shoddy products.

In the e-commerce business with masters like clouds, Jack Ma has fully demonstrated Zheshang’s daring to take risks and emphasis on integrity. As a representative of Zhejiang merchants, he once said that honesty is the greatest wealth in the world.

In 2014, 50-year-old Jack Ma and his family made the richest man in China for the first time with a fortune of 150 billion, and the Alibaba he founded is the giant of Chinese e-commerce.

In the middle of 2014, Jack Ma’s net wealth increased significantly by US$18.5 billion to US$29.2 billion, an increase of 173%, mainly due to the Alibaba Group’s IPO in the United States in September 2013 and subsequent good performance of the stock. Jack Ma enjoys Alibaba’s US$14.9 billion market value with an 8.9% shareholding ratio and has become the new richest man in mainland China with a total net asset of US$21.8 billion.

On the road to becoming the richest man, Jack Ma and Alibaba have both experienced ups and downs.

In 2019, Taobao App had nearly 500 million daily livelihoods, and during the 2019 Wufu event, Alipay also reached 320 million daily livelihoods. From today’s perspective, multiple businesses under Alibaba have become the standard for Internet life.

When Alibaba was just founded, no one understood the future described by Jack Ma, a thin man.

In the Internet industry, which is famous for burning money, Alibaba is no exception. After Alibaba was founded, it also faced tremendous financial pressure. At its most embarrassing time, there was only 200 yuan in the bank.

In 2015, Jack Ma mentioned in a public speech: “Fifteen years ago, I went to Silicon Valley to seek financing thirty times and found more than thirty companies, but all were rejected.”

In addition to poor financing, the external environment at that time was also experiencing a bubble crisis like the sky and the earth.

In 2000, the Nasdaq collapsed in the United States, and the global Internet industry began to experience the throes of this bubble. As a result, some Internet companies’ stock prices plummeted, and even went bankrupt or closed down. The Internet bubble that year evaporated a total of 8 trillion in market value.

And Alibaba is not established