“User enterprise” is one of the high-frequency words in the automotive industry in recent years. As the car market has become a buyer’s market, more and more car companies have paid attention to user services, and various user apps have also emerged< Br>
in order to operate this private domain traffic well, car companies have launched various activities on the app, such as “punch in to win points”, “exchange points for gifts” and “pull new cash back”. However, these activities, which were originally user welfare activities, have become the object of “wool gathering” by people with ulterior motives< Br>
recently, the news found many phenomena of reselling app points of car enterprise users on various car friend groups and second-hand trading platforms. According to insiders, some of them are ordinary second-hand resale behaviors of consumers, but many sellers are professional wool parties wandering in the gray area< br>