May the epidemic pass soon.
Editor’s note: This article is from WeChat public account “爱 范 儿” (ID: ifanr), author Li Haoran.
The outbreak of the new coronavirus epidemic affects everyone’s heart, including not only those who cannot stay at home, but also manufacturers who cannot resume work or postpone it.
Report: Demand, supply chain and other issues affecting smartphone Q1 shipments
A foreign data analysis agency (Strategy Analytics) has analyzed the impact of the current new coronavirus epidemic on global smartphones in 2020 and believes that “domestic smartphone shipments will decline by 30% in the first quarter.”
On January 23, 2020, a passenger displayed an illustration of a coronavirus on a mobile phone at Baiyun Airport, Guangzhou, Guangdong, China. Image from: mb.com
For production throughout the year, Sui Qian, Director of Services for Strategy Analytics’ Wireless Smartphone Strategy (WSS) believes:
Global smartphone shipments will be 2% lower than expected in 2020, and China’s smartphone shipments will be 5% lower than expected, of which China’s smartphone market shipments will be this year There will be a decline of more than 30% in the first quarter.
Why the new coronavirus has such a big impact on smartphones, the Strategy Analytics report also mentioned the problems, one of which is the decrease in demand:
The new coronavirus poses serious challenges to leading Chinese manufacturers such as Huawei, OPPO, vivo and Xiaomi. Strategy Analytics predicts that in the first half of 2020, they will face the risk of declining demand in the Chinese domestic market, while the expansion of overseas markets will also be affected by production capacity and travel bans. International brands such as Apple will also suffer from insufficient production capacity and the risk of falling demand in the Chinese market. <