Soul, a former darling of capital, is on the cusp of a malicious report.

Soul is standing on the cusp of a malicious report.

According to the 21st Century Business Herald, Lee, a Soul operating partner, and Fan, an employee of the company, maliciously reported a competitor “Uki” through “phishing”, which led to the latter being removed from the market in November 2019. A few days ago, Li and Fan were arrested by the Putuo District People’s Procuratorate on suspicion of damaging commercial reputation and commodity reputation.

To crack down on competitors, Lee instructed Fan to “If you ca n’t find illegal content on Uki, use your registered account to post the illegal content on their platform, and then take a screenshot.”

In October 2019, employee Fan registered two accounts on the Uki platform, posted harmful comments and pictures related to pornography through the account, and reported to the relevant departments after taking screenshots. Since then, Uki APP has been removed from mainstream application stores one after another, and the daily registered user volume has declined sharply. As of press time, Soul did not respond to the matter.

This is not an isolated incident. The founder of a once-hot social product, @ 纯银 V, said on Weibo that an application was removed from the market in the middle of last year and was framed by people like this.

Socialization is a small and big adventure, and the probability of failure itself is extremely high. Social opportunities created by the generational changes of young people, in 2019, major Internet companies and startups have joined social adventures. According to Tech Planet statistics, only the major Internet manufacturers have launched more than 50 social apps in 2019.

Soul is the minority that survives. After Momo and Tantan, Soul is among the top social products for strangers and a social product for young people. The founder of Soul stated in an interview that Soul has millions of daily lives, of which post-95 The penetration rate has exceeded 40%. Soul also gathered a large number of capital behind him, including DST Global, Yuansheng Capital, MFund Magic Capital, Morningside Capital, etc.

Soul has also experienced delisting storms, and should have a deep understanding of the impact of product delisting on a social startup. Without this malicious report, Soul would probably have been the “darling of capital.”

According to the 21st century, Uki has resumed its listing, and the number of new users is rising by 1/3 of the previous daily average.

The corporate values ​​should be placed on whether the business model is established, whether the social ceiling of strangers can break through, and realize the effectRate and wait for some list of questions before. After this incident, Soul is actually more like the story of Ins. Can it continue to be told?

Header: Soul’s official website