The average monthly active user number (MAU) of the new Oxygen App in the fourth quarter was 3.67 million, a year-on-year increase of 120.1%.
Before the U.S. stock market on March 23, New Oxygen Technology (SY.US) released the fourth quarter and full-year financial report as of December 31, 2019.
According to the financial report, New Oxygen Technology (referred to as “New Oxygen”) achieved revenue of 358 million yuan (RMB, the same below) in the fourth quarter, an increase of 95.7% year-on-year, and an increase of 18.54% month-on-month, compared with the previous quarter The published performance guidance cap is 18 million yuan higher than the 341 million yuan expected by Bloomberg. New Oxygen’s full-year revenue in 2019 was 1.152 billion yuan, a year-on-year increase of 86.6%.
Mapping; data source: financial report (the same below)
In the fourth quarter, Neo Oxygen achieved a net profit of 69.9 million yuan, an increase of 71.32% year-on-year. Bloomberg unanimously expected 77.052 million yuan. Non-GAAP net profit was 86.4 million yuan. , An increase of 86.5% year-on-year, Bloomberg unanimously expected to be 87.075 million yuan.
The average monthly active user (MAU) of Shinox App in the fourth quarter was 3.67 million, a year-on-year increase of 120.1%. The number of paying users was 188,300, a year-on-year increase of 50.7%.
In the past 4 quarters, the new oxygen MAU has achieved a large increase, which is closely related to its large-scale brand promotion. Beginning in the second half of 2019, New Oxygen has placed advertisements for buildings and elevators in more than 100 cities, and has placed patch ads in multiple hit dramas.
In addition to advertising, New Oxygen has also made a lot of articles on e-commerce. 2019 The “Double Eyelid Festival” will be launched in June, and the “Pippi Festival” will be launched in September , “Asian Medical Beauty Carnival” launched in November . Chairman and CEO of New Oxygen Technology Gold Star believes that in the field of medical beauty and even consumer medicine, phenomenal brands like Ali Shuang 11 will also appear. The E-commerce Festival has become an important means of stimulating the consumption of medical beauty by Neo-Oxygen. In the whole year of 2019, the total amount of medical-oxygen services on the Neo-Oxygen platform increased by 72.6% year-on-year to 3.641 billion yuan.
In the fourth quarter of 2019, the number of paid medical institutions on the new oxygen platform was 3378, a year-on-year increase of 28.8%. Among them, the number of medical institutions subscribing to information services was 2138, an increase of 30%.
At present, the business model of NEO relies on the community, e-commerce, and reviews. The source of revenue is information services and booking services. The former is the revenue generated by medical beauty institutions’ advertisements in NEO, and the latter is the new The oxygen platform facilitates commission income from orders. In the fourth quarter, revenue from new oxygen information services was 265 million yuan, a year-on-year increase of 108.2%; booking service revenue was 93.7 million yuan, a year-on-year increase of 67.62%.
Venus said: “We are committed to achieving the 2020 goal of creating a more diverse and attractive community of high-quality content, which will increase the user stickiness of the platform and allow users to make decisions throughout The process of obtaining information and services seamlessly and efficiently in the process. “ Xinyang estimates that the company’s net revenue in the first quarter of 2020 will reach 160 million yuan to 1.800 million yuan.