Video conferencing can be used for beauty, barrage, and games.
Editor’s note: This article comes from WeChat public account “Bay Area Box CLUB” (ID: BayboxClub) , author : Zgcgdg.
Original CLUB in the Bay Area
Author XIAOXI
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Under the epidemic, the need to work from home has continued to increase the use of related digital work / office tools. It is mainly reflected in three aspects: conference application, workflow collaboration and office suite.
Conference application
According to the latest report from App Annie, the business meeting application has maintained record growth and in March it was the highest week on record. In the week of March 14-21, 62 million downloads were made. This is also the fastest growing app category among all app stores this week. This is a 90% increase from the average weekly downloads in 2019.
Zoom
Zoom topped the global rankings in February and March. During the week with the highest downloads, Zoom’s downloads in the United States were 14 times the weekly average in the fourth quarter of 2019, in the UK it was more than 20 times its weekly average in the fourth quarter, and in France it was 22 times The above is 55 times or more in Italy.
It is worth noting that the term “Zoom” ranks above the 100th in the US App Store search volume, which means that a major feature of Zoom in customer acquisition channels-many new users via email, calendar The invitation, social media, or the participation link shared in the intranet is directly directed to the application installation page, and then the installation and download are completed.
There is another episode about Zoom. Previously, we have dedicated an article speaking about the company Li Kui and Zoom The story of Li Gui, now this story has made new progress.
The SEC has suspended the trading of “Zoomy Lee” Zoom Technologies (OTC: ZOOM) because the two companies have caused too much confusion, and the suspension will continue until April 8 on the grounds that ” ZOOM’s concerns about the adequacy and accuracy of the information disclosed, including its financial condition and operations (if any). ”
In the past three months, “Li Li” Zoom Video Communications (NASDAQ: ZM) has increased by 109%; at the same time, “Li Gui” Zoom Technologies (OTC: ZOOM) has risen to an intraday high from $ 1.26 $ 60! Therefore, trading institutions hope to give traders more time so that everyone can see who is who.
Google Hangouts
At the same time, Google ’s HANGOUT Hangouts meeting app ’s downloads in the United Kingdom, the United States, Spain, and Italy were also very strong, and the specific data reached 24 times and 30 times the average weekly downloads in the corresponding quarter in the corresponding region , 64 times and 140 times.
Skype
Microsoft just announced that Skype usage increased by 70% in March from February, and now 40 million people use Skype.
To recap: Microsoft acquired Skype for $ 8.5 billion in 2011, and in the same year Zoom was established. Today, Zoom is the largest free app on the Apple App Store, and Skype is ranked 7th.
Tencent Conference
On March 31, media reports said that the United Nations announced a global partnership with Tencent. Thousands of events on the 75th anniversary of the United Nations will be held at a Tencent meeting.
The Tencent conference went live on December 25 last year, and it was quickly announced free of charge after the outbreak. As of March 9th, the Tencent Conference has iteratively updated 14 versions in 40 days. The updated features include virtual background, background blur, expression barrage, etc. Among them, like emoticonsThe function has clearly reflected the trend of consumerization of Tencent meetings from business applications. Tencent’s financial report shows that two months after the launch of the Tencent conference, there were over 10 million daily active users at an alarming rate (after WeChat went online in 2011, it took half a year for registered users to break 10 million).
Houseparty
Different from the previous business-oriented conference applications, Houseparty, a social video conference application that is more consumer-oriented, has recently ushered in a big explosion, especially in the young generation Z. As more and more friends and family join Houseparty, the app is increasingly benefiting from network effects.
Houseparty was founded in 2015. It was said that it was almost acquired by Facebook in 2018, but it was later feared to be abandoned by antitrust investigations. Acquired in 2019 by Epic Games, the developer of Fort Night Games. Now in this video conference application, users can play games built in the application together.
According to App Annie, in Italy, the number of downloads in the week ending March 21 has surged, which is 423 times the average number of downloads per week in the fourth quarter of 2019. In Spain, as of the week of March 21, Houseparty’s downloads skyrocketed by 2360 times. It’s also worth noting that Houseparty had basically no user base in Spain before.
Workflow collaboration
Slack (NYSE: WORK) CEO Stewart Butterfield said last week that after adding 70 million net new paying customers in the first quarter, the number had exceeded the 9,000 mark last week.
Slack’s simultaneous connected users have continued to climb to 12.5 million since the last announced 10.4 million.
In summary, although Slack has pioneered a new category of digital work tools, it has contributed to innovationHowever, after the launch of Teams, it is estimated that it will continue to suffer from Microsoft for a long time in the future.
Office suite
During the epidemic, the power of the Microsoft Office suite was fully demonstrated. Microsoft provides a comprehensive set of powerful free applications and services (free Word, Excel, PowerPoint, Skype, Outlook, OneNote and OneDrive).
On March 30, Microsoft officially announced that it would rename the Office 365 brand to Microsoft 365, and will launch the personal and home editions on April 21. Individuals cost $ 6.99 per month and home editions cost $ 9.99 per month, including up to six users.
New features include a Microsoft editor, an AI-based Word assistant that helps users better document creation. In PowerPoint’s Presenter Coach speaker coaching function, two new AI-based functions are introduced to listen to the user’s speech process and provide feedback in real time. The combination with Plaid Technologies allows Excel users to track and analyze spending habits by importing data from bank accounts. Microsoft also encourages users to manage both work and life calendars in Outlook. In addition, the kit includes a new parental control application that can set activity restrictions on Windows, Xbox, and Android devices. The consumer suite also includes Microsoft Teams, and it is clear that this tool can be used to strengthen the connection with family and friends.
This shows that the difference between Microsoft productivity tools in the office and consumer scenarios is gradually disappearing.
In specific data, Microsoft claims that more than 38 million people now subscribe to Microsoft 365. Outbreak support services (including Mic(rosoft Teams, Windows Virtual Desktop, and Power BI) are rapidly increasing in usage, with related cloud services growing by 775%.
Among them, Teams has added 12 million DAUs in one week, and Teams has 44 million daily active DAU users!
Among them, Europe ’s data growth has been phenomenal. Among them, the number of Teams users in the Netherlands increased by 14 times compared with a week ago; the number of users in Spain increased by 10 times; and the number of users in France increased by 7 times! !!
Try it out. If you start at $ 5 per user per month, the 12 million users you’ve gained in the past two weeks alone can bring you about $ 720 million in annual revenue. When combined with other services, the related revenue could increase by a billion dollars. (Microsoft has launched a free product service)
Beyond Teams, Microsoft ’s Windows virtual desktop usage has more than tripled. The US government’s use of its public Power BI has increased by 42% in a week. [END]
