Liu Qiangdong ’s personal behavior has triggered the “fuse point” of JD.com, and must be cut.
Editor ’s note: This article comes from the WeChat public account ” lunch Finance “(ID: daxiongfan) , author: Guo Xiaokang.
The epidemic has enveloped the world, the global economy has been hit hard, and financial markets are inevitable. The term “melting” has frequently come into people’s vision. As a company listed on the US stock market, JD.com has not had a good time recently.
After the incident of Ruixing ’s fraud was exposed, Xu Lei, the “No. 2 character” of JD.com, jumped out and said in the circle of friends, “The impact of such Chinese stocks on the image of Chinese companies is destructive, and it ’s harmful to Chinese startups The negative impact is far-reaching. After this, many economic costs of the whole society will increase, because trust has been destroyed, and trust is the most expensive. “
Xu Lei hastily jumped out to curse people for a reason. Recently, the business entity of JD.com, Beijing JD Century Trading Co., Ltd., has undergone an industrial and commercial change. Liu Qiangdong stepped down as legal representative, executive director, and general manager. Directors, managers and legal representatives.
All the signs indicate that Liu Qiangdong is gradually hiding behind the scenes of JD. According to incomplete statistics, he only resigned from the executive positions of nearly 50 JD companies in 2020. Next, Xu Lei, as an executive director of JD.com, will frequently appear in the public eye.
Once an entrepreneur is caught in a scandal, it is like leaving a wound in a sea surrounded by sharks. The first drop of blood is just the beginning, and it is likely to be torn apart.
15 months after the “Mingzhou Incident”, JD.com “stepped into Liuqiang Donghua” step by step, and now has reached the step where Liu Qiangdong stepped down as his legal representative, executive director, and general manager.
We can understand that Liu Qiangdong ’s personal actions have reached the “fuse point” of JD.com ’s development. JD.com has taken measures to control risks, cut it, and protect JD. This is a positive move by companies.
01 “Qiao Fu” Liu Qiangdong
In the early years, because Liu Qiangdong had up to 80% of the voting rights of Jingdong, the board of directors absent from Liu Qiangdong did not have the right to make an executive decision, and the outside impression was mostly that “Jingdong is a company of Liu Qiangdong alone.”
JD.com ’s annual report shows that as of February 28, 2019, Liu Qiangdong holds 15.4% of JD.com ’s shares and is the second-largest shareholder with 79% of the voting rights. Its Yellow River Investment is the largest shareholder but has the right to vote Only 4.5%.
But Liu Qiangdong actually thought about decentralization more than once.
In 2014, JD.com went public, and Liu Qiangdong chose to study in the United States after he became aware of the management bottleneck. But things didn’t go as expected. After Liu Qiangdong went to the United States, Jingdong’s stock price fell all the way. Liu Qiangdong found that the managers of Jingdong at that time did not make decisions, and a lot of things were undecided.