This article comes from the WeChat public account: Huayi Brothers Research Institute (ID: HBresearch) , the original title: “Pan Talking about China’s” Rice Circle Culture “(Part 2)”, header image from: Visual China
In previous articles (” Pan Talking about Chinese “Rice Circle Culture”) , we have a preliminary understanding of the changes and characteristics of fan culture. In this article, the Huayi Brothers Institute will continue to interpret the “rice circle culture” from the perspective of fan portraits, activities and existing problems, and show the current status of this group.
Public group portraits: The attributes are widely distributed, and the academic qualifications gradually increase
▲ Source: Sina Weibo & Aiman Data: 2019 Star White Paper
Among the fans, more than half of the fans believe that they are rational fans, but compared with 2018, this proportion has declined, and this year is more and more