​On October 19, Alibaba Group announced that it plans to invest 28 billion Hong Kong dollars to increase its holdings in Sun Art Retail to 72%, and take control of Sun Art Retail.

On October 19, Alibaba Group announced that it plans to invest 28 billion Hong Kong dollars to increase its holdings in Sun Art Retail to 72%, and take control of Sun Art Retail.

October 19, Alibaba Group announced that it plans to invest 28 billion Hong Kong dollars to increase its stake in Gaoxin Retail sales to 72%, holding Sun Art Retail.

Sun Shine Retail has two major brands, RT-Mart and Auchan, with more than 480 stores. In 2017, Alibaba and Auchan retail and run Taiji unites into a strategic alliance, and Alibaba invests HK$22.4 billion Obtained approximately 36.17% direct and indirect equity of Sun Art Retail.

In recent years, Sun Art Retail’s cooperation with Alibaba has gradually deepened: Taoxianda, launched in cooperation with Taobao, has covered all RT-Mart and Auchan stores; and Tmall Supermarket Share inventory< /a>, go online 1Hourly delivery and half-day delivery service; the first one operated by Gaoxin Retail in 2018 Hema Xiansheng store opened. Currently, Hema Xiansheng has become the main force of Ali’s fresh food business. In addition, Sun Art Retail’s stores and Ele.me have also opened up.

In the 2020 semi-annual report, Sun Art Retail stated that the outbreak of the epidemic in 2020 has accelerated the development of consumers’ online consumption minds and accelerated the group’s digital transformation. Fresh food e-commerce business has grown significantly. Sun Art Retail has been cooperating with Cainiao to test the community group buying service since last year, and has now covered more than 3,000 Cainiao stations in 16 cities.

According to the 2020 semi-annual report, as of June this year, Sun Art’s retail revenue was 53.17 billion yuan, a year-on-year increase of 5.1%, and the net profit attributable to shareholders was 2.06 billion yuan, a year-on-year increase of 16.8%.

Editor-in-chief’s comment: This large-scale holding of Gaoxin Retail has released a strong signal for Ali to accelerate the deployment of community group buying and other new retail businesses. In recent years, the two parties have focused on Taoxianda, Tmall supermarket, boxA series of cooperation and exploration in Ma Xiansheng and other businesses have achieved initial results. After the holding, Ali will be able to better realize the digital transformation of Sun Art retail…

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